Fractional C-Suite Services
Executive leadership, without the full-time hire
Through Full Pocket Coaching, Marni and her team step inside growing practices and companies as a fractional COO, integrator, and CMO, bringing the structure, accountability, and culture that make growth predictable.
Sound familiar?
Fractional leadership is built for established practices and companies that have outgrown how they're being run, but aren't ready for a full-time executive salary.
You've hit the ceiling
The practice or company grew. The leadership team that got you here has never run a business this size.
Goals keep slipping
Missed targets, processes that leak time, and the same fires every week, with no one owning the fix.
Decisions run on gut feel
Without the right numbers in front of you, priorities shift with whoever is loudest and planning time gets wasted.
Marketing isn't paying off
Agencies and freelancers are spending your money, but nobody senior is setting the strategy or holding them to results.
The seats we fill
Fractional COO & Integrator
Operational leadership that turns vision into a weekly rhythm of execution, and builds your team to keep running it.
- Reset core values, mission, and what makes you different
- Clarify roles, responsibilities, and accountability
- Lead structured weekly leadership meetings
- Set up scorecards, priorities, and documented core processes
- Coach leaders on emotional intelligence and retention
- Train an internal leader to take over the meetings
Fractional CMO
Senior marketing leadership for a handful of hours a month, without the cost of a full-time executive.
- Set the marketing strategy, brand, and communication plan
- Align messaging with the people who sell
- Manage outside vendors and agencies to real deliverables
- Define KPIs, build tracking, and review the analytics
- Run weekly accountability with clear milestones
How it works
- Step 1
Discovery call
A 30-minute conversation about your challenges to see if it's a fit.
- Month 1
Reset the foundation
Values, mission, roles, and accountability get clear, and tracking goes in so you can see what's really happening.
- Months 2 and 3
Drive execution
Weekly leadership meetings with real accountability, then the same rhythm rolled out to each department.
- Ongoing
Measure and hand off
KPIs are reviewed and course-corrected. When you're ready, an internal leader is trained to take the seat.

The same operator you see on stage
Marni has spent more than 25 years leading, building, and rebuilding organizations, and has served as a COO and CMO inside healthcare practices and growing businesses.
The frameworks she teaches from the stage come from this work: real P&Ls, real teams, and real Monday mornings. As a fractional executive, she stays long enough to make them stick.
Ready for leadership that sticks?
Fractional engagements are booked through Full Pocket Coaching. Start with a 30-minute discovery call.
Looking for a speaker instead? See Marni's programs